Web Survey Bibliography
Most survey questions are closed questions, where respondents have to select an answer from a proposed set of alternatives. However, a lot of surveys also include, at least occasionally, some open questions. Open questions that call for elaborated and developed answers, called “open narrative questions”, are used when the researchers want to go deeper into what the respondents think. This paper compares the answers to open narrative questions when the respondent is participating in a PC survey, in a smartphone-not-optimised survey or in a smartphone-optimised survey. The experiment was carried out in Spain using data collected by the Netquest online access panel. Respondents were assigned randomly to each type of device and survey format, in two successive waves. Because respondents have to type in their answer, we expect differences between devices, linked with the size and the kind of keyboards (i.e. physical versus digital, touch-screen or not). Differences are observed between answers that come from PCs and smartphones for the response time per written character, for the number of total characters and for the use of abbreviations, but not for the non-answer and non-substantive responses. No differences are observed between optimised and not optimised versions for smartphones, except for the response time per character written.
Web survey bibliography - Ochoa, C. (12)
- Ideal and maximum length for a web survey; 2017; Revilla, M.; Ochoa, C.
- Making use of Internet interactivity to propose a dynamic presentation of web questionnaires; 2016; Revilla, M.; Ochoa, C.; Turbina, A.
- An experiment comparing grids and item-by-item formats in web surveys completed through PCs and smartphones...; 2016; Revilla, M.; Toninelli, D.; Ochoa, C.
- New Generation of Online Questionnaires?; 2016; Revilla, M.; Ochoa, C.; Turbina, A.
- Quality of Different Scales in an Online Survey in Mexico and Colombia; 2016; Revilla, M.; Ochoa, C.
- Who Has Access to Mobile Devices in an Online Opt-in Panel? An Analysis of Potential Respondents for...; 2015; Revilla, M.; Toninelli, D.; Ochoa, C.; Loewe, G.
- Open narrative questions in PC and smartphones: is the device playing a role?; 2015; Revilla, M.; Ochoa, C.
- Can a non-probabilistic online panel achieve question quality similar to that of the European Social...; 2015; Revilla, M.; Saris, W. E.; Loewe, G.; Ochoa, C.
- What are the Links in a Web Survey Among Response Time, Quality, and Auto-Evaluation of the Efforts...; 2015; Revilla, M.; Ochoa, C.
- Do online access panels really need to allow and adapt surveys to mobile devices? ; 2014; Revilla, M.; Toninelli, D.; Ochoa, C.; Loewe, G.
- The need of and the demand for completing surveys on mobile devices; 2014; Toninelli, D., Revilla, M., Ochoa, C.
- What are the Links in a Web Survey Among Response Time, Quality, and Auto-Evaluation of the Efforts...; 2014; Revilla, M., Ochoa, C.